WooCommerce bulk discounts are an effective way to boost sales and revenue. Why? Let’s put it this way: If you would see an offer like this: buy 2, get 20% off, wouldn’t you be tempted? 

Such discounts entice your customers to buy in bulk, meaning more products and more revenue for you. People tend to shop more if they receive special offers and volume discounts. And why wouldn’t you implement this strategy? 

So, if you want to increase the success of your WooCommerce online store, you should definitely consider setting up WooCommerce bulk discounts. Just follow our guide on setting up WooCommerce bulk discounts, where we’ll walk you through every step of the way. 

Enough with the rambling; let’s get to business. 

What are WooCommerce bulk discounts?

WooCommerce bulk discounts are a method of providing discounts based on the number of items purchased by customers. Using a unique code to create bulk coupons in WooCommerce allows you to manage and track coupon data easily. Customers can also apply discounts more quickly.

For example: 

• Buy 2 and get $10 off. 
• Buy 3-5 and get $10 off. 
• Buy 6 and get $15 off. 

Like this: 

This type of WooCommerce mass discount is so appealing that visitors to your store will consider purchasing more even while they are in the middle of the purchasing process. Ultimately, even if your online store receives little traffic, WooCommerce bulk discounts can help you increase your sales.

What are the benefits of WooCommerce bulk discounts?

Before we get into the step-by-step instructions, let’s go over why you should set up bulk discounts in WooCommerce—knowing that will help you understand how critical it is to increase your sales quickly and without too much hassle. 

• Raise profits: Adding WooCommerce bulk discounts will undoubtedly increase your store’s revenue by automating discounts based on product quantity and customer purchases.

• Automate cart-level discounts: WooCommerce store owners can automate cart-level discounts using these bulk discounts. As a result, it aids in the establishment of various conditions for various attributes such as items, users, product category, cart subtotal, and so on.

• Attract new customers: A bulk discount will entice new customers to your store by promoting your product.

• Create brand loyalty: Long-term pricing strategies will keep your best customers engaged.

Now let’s see the most popular types of WooCommerce bulk discounts.

Six Popular WooCommerce Bulk Discount Types

Type	Example
Store-wide bulk discounts	Buy 3-5 items to receive a 10% discount. Buy 6 or more items and save 20%.
Category-based bulk discounts	Buy 3+ products from the ‘Beauty’ categories to get 20% off. Buy 5+ products from the ‘Health’ category to get $50 off.
Product-based bulk discounts	Buy 3-5 kitchen bowls to get $30 off. Buy 6+ bowls to get $50 off.
Bulk discounts for attributes and products	Buy 3+ XL-size t-shirts and get 10% off.
Coupon-based bulk discounts	Buy 5+ items to get 20% off with the ‘BULK5’ coupon code.
Bulk discounts based on the number of items in the carts	Buy 3 different products to get 10% off.

Next, let’s look at what plugins you can use to add these WooCommerce bulk discounts to your store and get the sales going ASAP!

Top 3 WooCommerce bulk discount plugins you can choose from

1. Discount Rules for WooCommerce 

Discount Rules for WooCommerce is one of the most popular plugins in this category. This plugin allows you to create dynamic pricing, bulk discounts, advanced discounts, product-based discounts, percentage discounts, and tiered discounts. It is known for providing a comprehensive solution for all types of discounts with just a few clicks.

Plugin features: 

• Provide bulk discounts based on your store’s level;
• Include the ability to create bulk discounts for a specific category;
• Provide a volume or bulk discount for the user role;
• Provide incredible volume pricing for one particular product.

2. Discount Manager for Products

Discounts Manager for Products is another excellent plugin we can include in this list. It allows you to create percentage discounts, bulk discounts, cart discounts, and product category discounts. 

Plugin features: 

• Create a large number of WooCommerce discounts;
• Create discounts based on total price, country, specific products, or a specific country;
• Offer the option of fixed prices or percentage discounts;
• The setting’s page is both user-friendly and visually appealing.

3. YITH WooCommerce Dynamic Pricing and Discounts

This plugin allows you to increase conversions by using dynamic discounts and price rules and create robust and targeted offers. Take advantage of a wide range of flexibilities, conditions, and pricing methods. It is practical to help you do all these things: flash sales, location-based pricing, individual pricing, bulk discounts, special offers, promotions, or regular deals.

Plugin features: 

• Apply discounts to entire categories or specific products;
• Add targeted offers or use discounts to increase the order value.
• Create popular promotions to increase the revenue of your store.
• Allow customers to schedule promotions or discounts.
• Include the ability to set up dynamic discounts or even free shipping.

Here’s how to create bulk discounts in WooCommerce

Throughout this tutorial, we’ll use the Discount Rules for WooCommerce plugin. It is the most well-known and widely used free WooCommerce bulk discount plugin.

Let’s start by installing the plugin:

Go to your WordPress dashboard → Plugins → Add New, and type in the name of the plugin. 

When you’ve found the plugin, click the Install Now button. Allow WordPress to download and install the plugin. Then, click the Activate button. 

Now navigate to the WooCommerce → Woo Discount Rules page. Then, select the Add New Rule option. And now you’re ready to create your first WooCommerce bulk discount.

We’ll show you how to make the following simple types of WooCommerce bulk discounts:

• Store-wide bulk discounts;
• Bulk discounts for specific products;
• Bulk discounts based on the number of items in the carts.

Store-Wide Bulk Discounts

This is the point at which you apply the rule to all products in your WooCommerce store.

The first step is to enter the rule’s name in the first field. You can call it whatever you want, such as WooCommerce store-wide bulk discount.

• Select the Bulk Discounts option in the Choose a discount type field.
• Select the All Products option in the Filter section.

• To count the items cumulatively, select the Filter set above option in the Count by field.

Enter the minimum and maximum purchase quantities and discount values, with the discount type set to Percentage Discount.

When you’re finished, click the Save or Save & Close button.

Bulk Discounts for Specific Products

To begin, enter the name of the rule in the first field. Then, select the Bulk Discounts option in the Choose a discount type field.

• Select the Products option in the Filter section.
• Select the products to which you want to apply the discount in the rightmost field.

• To count the items cumulatively, select the Filter set above option in the Count by field.

• Enter the minimum and maximum purchase quantities and discount values, with the discount type set to Fixed Discount.
• When you’re finished, click the Save or Save & Close button.

Bulk Discounts Based on the Number of Items in the Cart

Customers who shop in bulk frequently look for coupons based on the number of items in their cart. Fortunately, the free version of the Discount Rules for WooCommerce plugin allows you to create WooCommerce bulk coupons.

For this example, we’ll create a 20% discount for anyone purchasing more than five different products. Follow the steps below to learn how:

• In the first field, type the name of the rule.

• Select the Cart Adjustment option in the Choose a discount type field.
• Choose the All Products option in the Filter section because we’re creating a store-wide discount.
• Select the Percentage discount option in the Discount field.

• Then enter a discount value.
• Click the Add condition button in the Rules (Optional) field.

• Then, select Line Item Count as the condition type.

• Select the Greater than or equal to (>=) option for the Line Item Count. 
• Then, fill in the Line Item Count field with a number.
• Don’t forget to hit Save.

And that’s it! All set! 

Final Words

WooCommerce bulk discounts are definitely a good way to increase sales and customer loyalty. So, if you want to boost the effectiveness of your WooCommerce store, don’t be afraid to arm yourself with WooCommerce bulk discounts. Setting up these bulk discounts, in particular, could save you time and effort and help you in your sales efforts.